Chris MartinSep 21, 20194 minSlowing Down: Could Slow Programming Become an Effective Marketing Tool? Marketing moves fast. But as consumers are saddled with greater media consumption choices - is a new, slower category emerging?
Chris MartinSep 21, 20195 minThe Impact of Artificial Intelligence on Market ResearchArtificial intelligence means many things to many people. But what real world impact is it having today on the insights industry?
Chris MartinSep 21, 20194 minThe Role of the Modern CMO The modern CMO has a short tenure and the role is often re-branded. But does it have to be this way? I think not.